Digital Marketing Specialist
- Create graphics for engaging social experiences using our suite of products
- Create widgets, landing pages, and modules to optimize sharing and social engagement
- Assist with marketing materials such as web design, info, graphics, and email newsletters
- Conceptualize and create impressive PowerPoint presentations
- Creative design of marketing materials designed to build SanTan Brewing Co. brand
- Maintains quality assurance for packaging, labels and all graphic materials
- Assistance in the creation of overall marketing strategies and campaigns
- Organization and creation of advertising, promotional materials, web materials, merchandise, point-of-sale materials, and other graphic content
- Illustrates concept by designing rough layout of art and copy regarding arrangement, size, type size and style, and related aesthetic concepts
- Obtains approval of concept by submitting rough layout for approval
- Contributes to team effort by accomplishing related results as needed
- Contribution to Social Media campaigns
- Responsible for SanTan Newsletters and Internal Staff Newsletters (Fishbowl)
- Maintain and update the following platforms
- Facebook | Yelp | Twitter | Open Table | Instagram | Pinterest | You Tube | Untapped | Google + | all others
- Monitor and reply to all internet guest complaints and inquiries. Will work with brewers and restaurant staff to get all info needed for reply.
- Keep the entire website Updated + Relevant
- Create Monthly company newsletter that goes out to ALL SanTan staff informing staff of all things coming up in the company. Works directly with Pub Brewers, Warner Brewer, Restaurant Manager, and all State Sales Managers to get info.
- Design + promote company events (both on and off site). Work directly with Sales Manager + Catering Team so they have all info needed to execute. Day of execution will be done by the State Sales MGR and/ or Catering Team.
- Responsible for day of photos and social media coverage of events.
- Work with Marketing Agency to look for and analyze marketing possibilities.
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